Intro+and+procedure+by+Lisa+and+Anne

1. Introduction

The tourism industry has been one of the most suppor tive and promising industries in Hong Kong for a long time. In the past, the major source of tourists were western countries like Britain and Australia. Recently, more and more visitors are from Asian counries like Ma laysia and Th e Philipines. This report aims at finding the changing face of tourism in Hong Kong. Four aspects of the changes are examined, namely, the source of tourists, their spending habits, the length of stay, and future requirements. Firstly, two set of data will be analysed. Then 4 findings will be presented respectively, and followed by conclusions and recomme ndtions. I hope those findings and recommendations will be useful in giving a deeper insight in Hong Kong tourism industry.

2. Procedure

The analyses are based on both primary data and secondary data. The primary data were mainly collected by interviewing 1,000 tourists in July and August, 2010, and comparing occupancy rates of 100 hotels in Hong Kong. Some relevant newspaper reports were also analysed as secondary data.